Day: August 2, 2025

Google URL Shortener Expands Support for Active Links, Establishes Expiration for Others

If you’re encountering a warning message, it’s time for a change.

(Image credit: Nicholas Sutrich / Android Central)

Essential information

  • Google has updated its timeline regarding the shutdown of its URL Shortener, originally announced in July 2024.
  • The company indicates it will maintain support for “active” URLs generated through its shortener; however, those that are inactive will be deactivated on August 25, 2025, as previously stated.
  • Google advises users to review their shortened URLs to check for any warning messages and, if present, to seek a different shortener.

Google intended to retire all links created via its URL shortener, but leniency is being granted for frequently used ones.

This afternoon (Aug 1), Google published a significant update regarding the prior plan to phase out its “https://goo.gl/*” links (as reported by 9to5Google). The company mentions that its revised strategy aims to “preserve actively utilized links” generated by its URL Shortener. If you or your organization relies on a shortened link from Google’s service, the advice is to verify its status promptly.

If your link is regularly accessed, the announcement indicates you should be directed to that link’s destination without receiving a warning message.

Apple Hits 3 Billion iPhone Sales Achievement with Ongoing Expansion on the Horizon

In its most recent earnings call, Tim Cook, CEO of Apple, disclosed that since the launch in 2007, the company has distributed 3 billion iPhones. He mentioned, “It’s hard to envision a world without the iPhone.”

On X, Apple leader Greg Joswiak also commemorated this achievement: “3 billion iPhones sold! Thanks to all who have made the iPhone a vital aspect of their lives. I am extremely thrilled for what’s in store.”

While Joswiak may be alluding to the forthcoming iPhone 17 series, reports indicate that Apple has an even more promising agenda for the coming years, as the company aims to expand the number of iPhones it introduces, starting with the new iPhone 17 Air this year, followed by “e” models, and even Apple’s initial foldable devices, which could debut in late 2026. Additionally, Apple is anticipating the iPhone 20, projected for 2027, which might present the most significant redesign since the iPhone X.

Apple is confident in the future of the i

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Reasons to Think About Postponing Your iPhone 17 Buy Until Next Year

**Apple’s iPhone 17 Range: Looking Forward and the Excitement Surrounding the iPhone Fold**

Apple’s iPhone 17 range is about to be unveiled, featuring a selection of attractive new functionalities that might motivate many consumers to upgrade. Yet, for individuals contemplating a new device, the most crucial factor to consider postponing the iPhone 17 is the forthcoming iPhone Fold, projected to launch next year.

### iPhone 17: A Robust Upgrade

Annually, Apple rolls out new iPhones, frequently improving aspects such as camera features, screen quality, and battery performance. The design components could also undergo some modifications, prompting many to wonder if now is the appropriate moment to upgrade. This year, Apple makes a strong argument for the iPhone 17, with multiple enhancements and breakthroughs.

Nevertheless, for some, postponing for another year might be the wiser choice. The excitement surrounding the iPhone Fold, as opposed to the iPhone 18 Pro or iPhone 18 Air, is what makes this delay worthwhile.

### The iPhone Fold: A Game-Changing Device

Following years of conjecture, Apple’s inaugural foldable iPhone is anticipated to launch next autumn, introducing a genuinely novel form factor and user interface. The iPhone Fold is rumored to boast:

– A 7.8-inch inner display, slightly smaller than an iPad mini
– A 5.5-inch outer display, similar to the discontinued iPhone mini
– Advanced multitasking capabilities powered by iOS 27
– A crease-free ‘book fold’ design
– Two rear cameras, along with one front-facing camera when closed and another when opened

This groundbreaking design enables users to carry both an iPhone and an iPad mini within a single device, providing unmatched versatility.

### Pricing and Market Position

While the iPhone Fold is anticipated to be a revolutionary device, it may not cater to everyone’s needs. Reports indicate a price tag close to $2,000, rendering it a considerable investment. However, for those ready to invest in cutting-edge technology, the iPhone Fold pledges to offer a distinctive experience that transcends basic specifications or visual appeal.

The iPhone Fold signifies a dual-purpose device, possibly marking the most significant evolution the iPhone has ever experienced. For users seeking a combined iPhone/iPad experience, waiting for this model might be the optimal choice.

### Conclusion

The iPhone 17 lineup is poised to provide meaningful upgrades for those who favor a conventional smartphone experience. Nevertheless, for technology enthusiasts and those in search of a multifunctional device, the iPhone Fold is the model to keep an eye on for next year. As excitement escalates, consumers must evaluate their alternatives meticulously before deciding on their next smartphone acquisition.

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Japan Mandates Apple to Allow Third-Party App Stores and Payment Methods

Since 2020, Japan’s Fair Trade Commission has been examining the dominance of Apple and Google in the mobile sector. This week, the regulatory body released a set of new guidelines that both companies must adhere to, with the key requirement being the allowance of third-party app stores. Below are the details.

### New guidelines align with recent EU requirements

In a comprehensive 119-page document published this week, the Japan Fair Trade Commission introduced the Mobile Software Competition Act Guidelines, which are scheduled to take effect on December 18.

Fundamentally, the guidelines stipulate that Apple and Google cannot prioritize their own applications over those of third-party rivals, either by using user data that is collected natively by the operating system or by unfairly obstructing, rejecting, or hampering the presence or visibility of competitors’ applications in their respective app stores.

Additionally, Apple and Google will be mandated to create a firewall to prevent their internal teams from accessing and utilizing sensitive developer information when developing competing products, and they will need to provide annual compliance reports.

While the document thoroughly explores hypothetical scenarios that address edge cases and potential exceptions (since many rules would likely present technical challenges for navigation and compliance), two provisions are much clearer:

> “Article 7, Item 1 of this Act forbids designated providers of fundamental operating software from restricting application stores offered through their fundamental operating software exclusively to those provided by the designated providers themselves or their subsidiaries (…)”

> “Article 8, Item 1 of this Act prohibits designated providers of application stores from imposing conditions that hinder individual app providers from utilizing alternative payment management services (…) when delivering individual software via the application store.”

In simpler terms, akin to numerous recent regulatory frameworks globally, Apple and Google will be required to permit third-party app stores and third-party payment systems within applications available either in their own app stores or in external app stores.

The guidelines also specify that, similar to the recent set of DMA requirements, Apple and Google must open device features and hardware to third-party applications.

As stated by the JFTC, “The Act will come into full effect on December 18, 2025. The JFTC will continue its preparations for the complete enforcement of the Act, including initiatives to enhance public awareness.”

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Tim Cook Holds All-Hands Meeting to Address Apple’s AI Obstacles

**Apple’s AI Vision: Tim Cook’s Perspective and Upcoming Challenges**

In a recent all-hands meeting at Apple Park, CEO Tim Cook talked to employees about the future of the company in artificial intelligence (AI), stressing the importance of this innovation compared to earlier breakthroughs like the internet and smartphones. Cook’s comments came right after Apple announced its financial performance, amid rising worries about the company’s standing in the AI arena.

### The Significance of AI

Cook characterized the AI movement as possibly “as large or larger” than past technological milestones, asserting that this is a vital sector for Apple to invest in. He expressed, “Apple has to do this. Apple will definitely do this. This is essentially ours to take,” underlining the urgency and critical nature of AI for the company’s prospects.

### Internal Obstacles

In spite of Cook’s hopeful outlook, Apple has encountered notable internal hurdles. The firm has seen significant departures, especially from its AI research divisions, with several individuals transitioning to Meta’s Superintelligence Labs. Furthermore, the Siri group has faced challenges, including delays in its AI overhaul and unexpected turns towards collaborations with external entities like OpenAI and Anthropic, instead of focusing on internal development.

Craig Federighi, Apple’s head of software, admitted the challenges involved in integrating various systems for Siri, which has resulted in difficulties in achieving the intended quality. He mentioned that the original hybrid architecture strategy proved ineffective, leading to a reassessment of their approach.

### A Recognizable Storyline

In responding to concerns about Apple’s delayed entry into the AI competition, Cook reminded employees of the company’s longstanding strategy regarding innovation. He pointed out that Apple frequently steps into markets after rivals but ultimately transforms those sectors, referencing products like the Mac, iPhone, iPad, and iPod. Cook’s view indicates that Apple seeks to deliver a distinctive and high-caliber AI experience, even if it requires entering the arena later than others.

### Regulatory Challenges and Future Steps

During the meeting, Cook also discussed regulatory challenges confronting Big Tech, highlighting the importance of Apple advocating for rules that safeguard user experience, privacy, and security. He recognized the global scrutiny that the company encounters and the necessity of effectively navigating these pressures.

The meeting signified a notable shift from Apple’s typical smaller gatherings, reflecting a need to bring together the workforce and assert dominance over its AI strategy. As Apple works to enhance its AI approach, the company is also examining potential acquisitions, like the AI search startup Perplexity, to expedite its plans.

### Conclusion

Tim Cook’s address showcases Apple’s commitment to securing a robust position in the AI domain, notwithstanding the challenges currently faced. With a dedication to investment and innovation, Apple aspires to harness its historical advantages to reshape the AI landscape, ensuring it continues to be a significant contributor to future technology.

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