Analysis: If the FTC blocks Microsoft’s $69B acquisition, the real loser is Activision Blizzard
The U.S. Federal Trade Commission announced Thursday that it intends to sue to block Microsoft’s $69 billion acquisition of giant game developer Activision Blizzard. If the FTC is able to stop Microsoft’s acquisition, it’ll call off what would’ve been one of the most seismic moves in the short history of the American video game industry. Microsoft will lose out on billions in additional revenue over the course of the next decades, while Sony will retain its position as the top console manufacturer and No. 2 video game company overall. The biggest loser in this scenario might actually be Activision Blizzard… Read More