# Apple’s Annual Keynote: What’s In and What’s Out
Apple recently conducted its highly awaited annual keynote event, revealing an array of new products, including the iPhone 16 series, two variants of AirPods 4, AirPods Max featuring USB-C, and the completely revamped Apple Watch Series 10. With this update, a number of older devices have been retired. Here’s an in-depth examination of what has been retired and the expectations for the latest releases.
## Devices Discontinued
### iPhone 15 Pro and iPhone 15 Pro Max
Apple has a pattern of phasing out flagship iPhones just a year post-launch, and this continues with the iPhone 15 Pro and iPhone 15 Pro Max. These models, noted for their first use of a titanium frame, are no longer accessible through the online store, although they may still be seen in physical Apple Stores at reduced prices until the launch of the iPhone 16 models on September 20.
### iPhone 13
The iPhone 13, launched in 2021, has also been retired. This model was celebrated for its enhanced battery life, advanced camera system, and a reduced notch size. It previously occupied the base model price of $599, a position now filled by the iPhone 14. The iPhone 13 has been a favored option for value-seeking consumers but will no longer feature in Apple’s offerings.
### Apple Watch Series 9
The Apple Watch Series 9 has been succeeded by the newly introduced Apple Watch Series 10. The Series 10 boasts a larger display, improved speaker, and a sleek new Jet Black finish, all while retaining the same price as its predecessor. Yet, it’s crucial to mention that Series 10 models in the U.S. will not have blood oxygen sensing features, previously available in earlier models.
### AirPods Max (Lightning)
Apple has launched a revised version of the AirPods Max featuring USB-C connectivity, resulting in the phase-out of the original Lightning models. Although the new AirPods Max uphold the same hardware, they are offered in a new variety of colors. Nevertheless, at a price tag of $549, they may be seen as less appealing compared to the more feature-loaded AirPods Pro.
### AirPods 2 and 3
The AirPods 2 and 3, which have been mainstays in Apple’s audio lineup since their launches in 2019 and 2021, have been succeeded by two new variants of AirPods 4. The new models incorporate spatial audio, the H2 chip, and a refreshed appearance, with starting prices of $129 for the base variant and $179 for the model with active noise cancellation.
### FineWoven iPhone Cases
Apple’s debated FineWoven iPhone cases, which were introduced last year as an environmentally friendly substitute for leather, have also been discontinued for the iPhone 16 models. Although designed to provide a premium experience, they did not meet expectations regarding durability and customer satisfaction. However, FineWoven MagSafe wallets and Apple Watch bands are still available.
## Conclusion
The recent keynote event signified a major transition in Apple’s product range, with multiple older models being retired to usher in fresh innovations. While some users might lament the discontinued products, the introduction of the iPhone 16, AirPods 4, and Apple Watch Series 10 is set to bring improved features and performance. As ever, Apple aims to fine-tune its offerings to meet the changing demands of its customer base.
What do you think about the discontinued products? Were the FineWoven cases to your liking? Share your thoughts in the comments below!
