**Jamf Unveils Latest Product Enhancements Concentrated on GenAI and Management of Apple Devices**
Yesterday, Jamf unveiled a collection of new product enhancements focused on GenAI, identity, compliance, and management of Apple-first devices. These capabilities were highlighted during the U.S. segment of Jamf’s event series, Jamf Nation Live, and are intended to support IT teams in managing and securing Apple devices at scale across educational, enterprise, and healthcare settings.
A significant announcement was the enhancement of Jamf’s AI Assistant, now in beta. This upgrade brings two new functionalities: **search** and **explain**. The search capability enables IT administrators to utilize natural language to inquire about device inventory, speeding up actions such as auditing or troubleshooting. At the same time, the explain feature transforms complex configuration settings into straightforward language, assisting in policy management and diminishing support workload.
### Blueprints Now Accessible
Jamf also revealed the general release of Blueprints, which align with Apple’s Declarative Device Management framework. Blueprints consolidate policies, profiles, and restrictions into a unified workflow. Furthermore, Jamf introduced a beta version of Configuration Profiles within Blueprints, employing a new dynamic framework that provides all available device management keys more swiftly and effectively.
### Self-Service Enhancements
Self Service Plus, Jamf’s upgraded end-user portal, has gained new functionalities. Users can now access account details, reset passwords, and request temporary admin access from a single interface. These improvements are designed to reduce IT involvement during onboarding while ensuring essential audit trails and compliance.
### Security Enhancements
In terms of security, Jamf Pro now features Compliance Benchmarks, based on Apple’s macOS Security Compliance Project. This functionality enables teams to automate endpoint hardening and verify that devices conform to internal or industry standards. Additionally, App Installers now include proactive malware scanning driven by Jamf Threat Labs, ensuring that every application in the Jamf App Catalog is scanned prior to deployment to secure the software supply chain.
### Conclusion
Jamf has introduced new vulnerability reporting with SIEM integration, offering IT and security teams a shared perspective on risky applications across devices and streamlining remediation processes. For IT administrators, Jamf Account now features App Switcher, a tool that facilitates navigation through platform functionalities. Moreover, Jamf previewed a new network relay service, enabling devices to securely connect to essential services during onboarding without requiring a VPN or ZTNA.