### Elevating the iPhone Calling Experience: New Features from WWDC25
During WWDC25, Apple introduced two major features aimed at enhancing the phone calling experience for iPhone users: Hold Assist and Call Screening. These advancements promise to optimize communication and minimize the irritation linked to phone calls.
#### Hold Assist: A Revolutionary Tool for Call Management
Hold Assist is intended to handle calls while users are on hold, removing the necessity to endure monotonous hold music. This feature permits iPhone users to concentrate on other activities without the annoyance of waiting on the line. By automatically managing the call, Hold Assist guarantees that users are not stuck listening to repetitive melodies, thereby improving the overall calling experience.
#### Call Screening: Combatting Spam Calls
The second feature, Call Screening, is poised to profoundly affect how users manage unsolicited spam calls. With the anticipated launch of iOS 26 this fall, iPhones will cease to ring for unknown callers. Instead, the device will pick up the call on behalf of the user and ask the caller to state their name and reason for calling. This proactive strategy aims to deter spam callers, significantly lowering the number of disruptions users encounter during the day.
Spam calls have emerged as a widespread problem, with Americans receiving an average of 3.3 billion such calls each month, according to data from Truecaller. Although the frequency of these calls has experienced a slight reduction recently, the advent of Call Screening will furnish users with an efficient tool to manage their incoming calls more effectively.
In addition to Call Screening, iOS 26 will also introduce a new text screening filter. This will enable users to completely conceal unwanted text messages from their primary conversations list, sorting them into a distinct menu for easier organization.
### Conclusion
Apple’s latest offerings, Hold Assist and Call Screening, demonstrate the company’s dedication to enhancing user experience by tackling common annoyances associated with phone calls. As iOS 26 approaches, users can anticipate a more streamlined and less disruptive calling experience. The excitement surrounding these features indicates that many iPhone users are keen to update and benefit from these advancements.
