Google Pixel 10 Teaser Takes Aim at Apple’s Delayed Advancements in Siri Technology

Google Pixel 10 Teaser Takes Aim at Apple's Delayed Advancements in Siri Technology

Google Pixel 10 Teaser Takes Aim at Apple’s Delayed Advancements in Siri Technology

A new Pixel 10 advertisement ridicules the entire ‘coming soon’ assurance for upgrades to Apple’s Siri.

(Image credit: Google)

Key points to understand

  • Google’s latest Pixel 10 teaser is an unapologetic jab at Apple’s sluggish AI progression.
  • Siri’s significant AI enhancement is still absent, even after a year of excitement and a promised iPhone 16 launch.
  • While Apple’s schedule remains ambiguous, Google asserts a definitive August 20, 2025 release date.

More than a year after Apple hinted at major AI advancements for Siri, there’s still no evidence of progress. Google is now leveraging that void, emphasizing the delay in its fresh Pixel 10 teaser.

The new Pixel 10 teaser from Google on YouTube begins with a dramatic shadow of the Pixel 10 Pro before eventually revealing the complete design.

The advertisement itself is quite straightforward, foregoing specifications and novel features to address the core issue. Accompanied by the instrumental of a classic Dr. Dre track, the video directly confronts Apple Intelligence, highlighting the lengthy wait for a feature that was advertised as “coming soon.”