Apple Highlights iPhone 17's Scratch-Resistant Protective Glass in Captivating Ad

Apple Highlights iPhone 17’s Scratch-Resistant Protective Glass in Captivating Ad

2 Min Read


The Apple Canada YouTube channel has recently unveiled a captivating advertisement for the new iPhone 17 series, with a particular focus on the innovative Ceramic Shield 2 cover glass. The ad includes a lighthearted yet slightly intense legal negotiation scene, demonstrating the robustness of the iPhone 17’s display.

In the spot named “Relax, it’s iPhone 17,” two parties in a legal conflict are seated opposite one another at a lengthy wooden table. The attorney representing one party insists that her client has been “more than fair” as she nonchalantly slides an iPhone 17 Pro Max across the table, screen down. The device glides for an impressive 15 seconds, creating a distinctive sound of glass scraping against the wood, enhancing the comedic aspect.

When the phone reaches the opposite end of the table, the proposal is declined, and the iPhone is suddenly slammed back, sliding towards the initial side with a playful extra nudge. This amusing exchange underscores the phone’s toughness, as Apple asserts that the iPhone 17’s display is three times more scratch-resistant than that of the iPhone 16, while the specific reference to Ceramic Shield 2 is confined to the video description.

The advertisement not only highlights the durability of the iPhone 17 but also captivates viewers with its humorous style. For those interested, the video is accessible on the Apple Canada YouTube channel, and it’s advised to watch with the sound on to fully enjoy the comedic touches.

Alongside the advertisement, there are accessory promotions available on Amazon, offering customers a variety of options to enhance their iPhone experience.

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