Angus Ng explains why Xiaomi’s cameras aren’t entirely focused on AI. When Xiaomi launched the 17 and 17 Ultra in Europe, there was little emphasis on AI, particularly about the cameras, including the special edition 17 Ultra developed with Leica. This was intentional, as described by Angus Ng, the director of communications and public relations. At MWC 2026, Ng mentioned that the current focus is on hardware limitations. If innovation reaches a limit, they might consider the software side. Their imaging system incorporates software and AI processing, but not as prominently as Samsung. When AI processing was emphasized in the past, the feedback wasn’t overwhelmingly positive. Ng speculates that Samsung’s focus on software might stem from a lack of hardware upgrades.
