Shop significant discounts similar to Black Friday on Echo speakers, Fire TVs, Kindles, and more.
By Christina Buff on March 25, 2026.
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Amazon’s Big Spring Sale is here. It officially kicks off on March 25 and runs through March 31 this year, with many deals arriving early. Some of Amazon’s devices have already hit record lows that match Black Friday deals.
It makes sense that Amazon would offer big discounts on its own devices during its sale. Echo devices, Fire TVs, and Blink cameras are already seeing substantial discounts, while Kindle, Fire tablet, and subscription deals remain less plentiful. We’re eager to see what the retailer has to offer as the official sale launches.
We’ll track all of the best Amazon device deals during the Big Spring Sale 2026 below. Stay tuned for more updates.
Best Amazon subscription deal:
– Amazon Music Unlimited: free for 3 months (save $11.99/month for Prime members or $12.99/month for non-Prime members).
Why we like it:
Amazon’s major sales often offer extended free trials or discounts for membership subscriptions. While Kindle Unlimited or Audible trial deals may appear, the only current live subscription deal is for Amazon Music Unlimited. You can get three free months until April 16. Enjoy a massive music catalog, ad-free, along with ad-free podcasts and one free audiobook per month. The subscription auto-renews at $11.99 per month for Prime members or $12.99 per month for non-Prime members, unless canceled.
Best Amazon Big Spring Sale Echo deal:
– Amazon Echo Studio: $189.99 (Save $30. Was $219.99)
Why we like it:
Amazon released four new Echo devices last fall with enhanced Alexa+ capabilities, including the Echo Studio smart speaker. It’s the Studio’s first update in six years, featuring a new design that packs Dolby Atmos and spatial audio into a small orb. It’s powerful enough to improve your TV’s sound. The speaker saw its first-ever discount during Black Friday, and it’s back for the Big Spring Sale.
More Echo deals available.
Best Amazon Big Spring Sale Fire TV deal:
– Amazon Fire TV 4-Series 55-inch: $279.97 (Save $180.02. Was $459.99)
Why we like it:
Amazon’s 4-Series Fire TVs may not be the most advanced, but they are popular for their simplicity. Offering solid streaming capabilities, the 4-Series 4K Fire TV is an excellent value with its ultra-slim bezel, new quad-core processor, Alexa+, 4K UHD picture quality, HDR10, HLG, Dolby Digital Sound, and Omnisense technology, which wakes the TV when you enter to show artwork or your favorite comfort show.
Best Amazon Big Spring Sale Fire TV Stick deal:
– Fire TV Stick 4K Select: $17.99 (Save $22. Was $39.99)
Why we like it:
The Fire TV Stick 4K Select saw a deep discount during Black Friday, and though the $9.99 sale might not be back, the current $17.99 price is impressive. Experience 4K quality with HDR10+ support and the convenience of plug-and-play, alongside Alexa+, Amazon Kids+, Amazon Luna, Xbox Game Pass, and NordVPN.
More Fire TV deals; and deals on Fire tablets, Kindles, Blink, and Eero devices are also available.
Christina Buff is a Nashville-based freelance writer focusing on shopping and entertainment. Follow her on Instagram at @touchinfinity.
(Why deals and availability can change after the time of publication. Learn about how we select deals).