Netflix has increased its prices, with the cheapest ad-supported plan now priced at $8.99 per month, up from $7.99. The standard plan has risen from $17.99 to $19.99 per month, and the premium plan from $24.99 to $26.99 per month, as noted by an updated support page and reported by Android Authority. This follows Netflix’s last price increase in January 2025, with updates since then including the addition of video podcasts, a push into live events, and a revamped interface for its TV and mobile apps. The company almost acquired Warner Bros. and HBO Max for $83 billion before being outbid by Paramount. Netflix’s advertising business earned $1.5 billion in 2025, a portion of its $12.05 billion annual revenue. The latest price hike comes amid similar increases by other streaming platforms like Prime Video, Crunchyroll, Paramount Plus, HBO Max, and Apple TV Plus. Netflix hasn’t provided specific reasons for the current increase, unlike previous statements citing increased value for customers. The timeline for when the increase will affect existing subscribers is unclear, with Netflix yet to comment. This story is developing.
Netflix Increases Prices Once More
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