Google to Penalize Sites that Hijack Back Button

Google is addressing a common issue users face online. The tech giant announced in a developer note that it will penalize websites hijacking browser back buttons. This practice, known as “history manipulation,” redirects users to unwanted pages instead of returning to their previous search results. Google aims to improve user experience by enforcing strict penalties on sites engaging in back button hijacking starting June 15. This move categorizes the practice as “malicious,” impacting sites’ search rankings. The company advises site owners to stop this behavior to avoid negative consequences.