# Updated Guidelines for Developers Publishing Apps on the EU App Store
In a noteworthy initiative aimed at boosting consumer protection and visibility, Apple has instituted updated guidelines for developers publishing apps within the European Union (EU). This adjustment is part of the EU’s Digital Services Act (DSA), which requires online platforms to authenticate and publish contact details for any entity distributing digital applications. With the compliance deadline now reached, Apple is commencing the removal of apps from developers who have not provided their trader contact details from the EU App Store.
## The Consequences of the New Regulations
As communicated in a notice to developers from Apple, those who have failed to submit their trader status will face the removal of their apps from the EU App Store. Consequently, users in the EU will be unable to download these applications, creating a substantial effect on developers who depend on the App Store for generating revenue.
Under the DSA, a developer is deemed a “trader” if they earn any income from their app. This definition encompasses not only direct sales from the App Store but also income from in-app purchases and advertisements. The sole exception to this stipulation pertains to developers who offer free apps devoid of advertisements, as they are not obligated to provide contact details.
## Information Required from Developers
For solo developers, the EU App Store will present their address or P.O. Box, telephone number, and email address. In contrast, organizations need only offer a telephone number and email address. This information will be visible on each app’s page within the App Store, enabling consumers to reach out to developers directly if necessary.
The requirement is designed to cultivate a more secure digital space, ensuring that users can connect with developers for assistance or questions regarding the applications they utilize. This clarity is anticipated to boost confidence between consumers and developers, ultimately benefiting both sides.
## How Developers Can Meet Compliance
Developers needing to confirm their trader status and send in their contact details can do so via [App Store Connect](https://appstoreconnect.apple.com/login). This platform empowers developers to manage their apps and guarantee adherence to the new laws established by the EU.
As the digital realm continually evolves, regulations such as the DSA are becoming ever more vital in advancing accountability and transparency among online platforms. Apple’s compliance with these new guidelines mirrors a broader shift in the tech sector, where consumer protection and privacy are gaining prominence.
## Final Thoughts
The recent modifications to the EU App Store signify a crucial transformation in how developers must conduct business within the European market. By mandating that traders supply contact details, the EU seeks to improve consumer protection and nurture a more transparent digital environment. Developers must act quickly to ensure compliance, as the elimination of apps from the App Store could significantly impact their operations. With the deadline now lapsed, it is essential for developers to verify their trader status and submit the requisite information to prevent interruptions in their app availability.
