Apple has formally introduced its 2025 Back to School promotion throughout Europe, offering an appealing deal for students, teachers, and qualifying education personnel. This initiative enables buyers to obtain a complimentary pair of AirPods or other accessories with the purchase of a qualifying Mac or iPad from the Apple Education Store.
### Promotion Details
The European Back to School offer is available until October 21, 2025. Qualifying products encompass the MacBook Air, MacBook Pro, and iMac, which include promotional gifts. Certain options may necessitate an extra charge. For iPad purchases, covering the iPad Air and iPad Pro, customers may select from a variety of accessories, such as:
– AirPods 4
– AirPods 4 with Active Noise Cancellation (ANC)
– AirPods Pro 2
– Apple Pencil Pro
– Magic Keyboard for iPad Air or Pro
This promotion can be accessed via Apple’s Education Store in numerous countries, including Austria, Belgium, Czech Republic, Denmark, Finland, France, Germany, Hungary, Ireland, Italy, the Netherlands, Norway, Poland, Portugal, Spain, Sweden, Switzerland, Türkiye, and the U.K. Importantly, Apple will honor the promotion for purchases made during the promotional timeframe, even if delivery occurs subsequently.
### Comparison with U.S. Promotion
In the U.S., Apple’s 2025 Back to School promotion commenced in mid-June and continues until September 30, 2025. The framework of the U.S. offer parallels that of the European promotion, permitting customers to receive a complimentary accessory with qualifying Mac or iPad purchases, with optional upgrades available at a discounted rate.
### Conclusion
Apple’s 2025 Back to School promotion provides a significant opportunity for students and educators in Europe to acquire essential technology while enjoying additional accessories. Interested buyers can review the complete terms and product offerings through their local Education Store.