### Apple’s Back to School Promotion: A Guide for Students
Apple has officially kicked off its annual Back to School promotion, offering students attractive deals that feature free AirPods and other accessories with the purchase of a new Mac or iPad. This initiative is designed to assist students as they get ready for the forthcoming academic year.
#### Engaging Students with Humor
To connect with college students, Apple has released a humorous seven-minute video on its YouTube channel. The video showcases incoming college students practicing their pitches to convince their parents to choose a Mac over a traditional PC for their college needs. The light-hearted tone not only entertains but also showcases the benefits of selecting a Mac for educational purposes.
A memorable quote from the video highlights the significance of health: “Can’t put a price on a healthy spine. One of the major factors impacting spine health in teens is, you guessed it, school bag weight. And the MacBook Air only weighs 2.7 pounds. Hey, maybe your parents don’t care about your spine. I doubt that, right?” This remark highlights the practicality of the MacBook Air, especially its lightweight build, which can help ease the strain of heavy school bags.
#### Additional Resources for Parents
In addition to the video, Apple has offered extra resources to aid students in their pursuit of a new Mac. The company has made a “Parent Presentation” available that outlines “45 undeniable reasons why a Mac is crucial for college.” This presentation can be downloaded for free in multiple formats, including PowerPoint, Google Slides, and Keynote, facilitating students in sharing persuasive arguments with their parents.
#### Conclusion
Apple’s Back to School promotion not only presents valuable offers but also engages students in an entertaining and relatable way. By blending humor with practical information, Apple empowers students to advocate for their educational needs while equipping parents with the necessary resources to make informed choices. As the school year draws near, this initiative serves as a reminder of the significance of selecting the right technology to aid academic achievement.