Apple has taken a notable step in the gaming sector by acquiring RAC7, a two-person studio recognized for its well-regarded game, Sneaky Sasquatch, which has been a highlight title on Apple Arcade. This acquisition represents Apple’s initial foray into securing a video game studio, suggesting a potential change in its gaming strategy.
RAC7’s Sneaky Sasquatch, which received the Apple Arcade Game of the Year honor, was introduced exclusively on the platform in 2019. The acquisition enables Apple to integrate the RAC7 team into its operations to further develop and enhance the game, as mentioned by an Apple representative. The company showed excitement about the acquisition, underlining its dedication to offering an excellent experience for Apple Arcade users with a varied selection of games.
This acquisition is viewed as distinctive, as Apple has typically partnered with external studios instead of acquiring them. While it prompts speculation about whether Apple might consider other indie studios to enhance its gaming portfolio, Apple has clarified that this action does not signify a broader initiative for acquiring game developers. Rather, it reflects a targeted opportunity to nurture the growth of a thriving title within its ecosystem.
Apple Arcade, priced at $6.99 per month or included in the Apple One bundle, provides subscribers with access to over 200 games free from ads or in-app purchases. The acquisition of RAC7 may herald a new phase for Apple Arcade, potentially setting the stage for future collaborations or acquisitions, but for the moment, it stands as a solitary occurrence in Apple’s gaming story.
