# Apple Watch Ultra 2: A Fresh Satin Black Titanium Variant
Apple has recently generated excitement in the technology sphere with the reveal of a new satin black titanium edition of the Apple Watch Ultra 2, instead of debuting the much-anticipated Apple Watch Ultra 3. This choice has ignited conversations regarding the brand’s tactical direction and the shifting environment of wearable gadgets.
## A Quick Overview of the Apple Watch Ultra
The first Apple Watch Ultra was released in 2022, aimed at those who love the outdoors and seek adventures. With features suited for tough conditions—like superior water resistance and a sturdy build—it rapidly gained popularity among individuals participating in activities like rock climbing, hiking, and scuba diving. Yet, its larger display and longer battery life also drew in a wider audience, including casual users who valued its practicality and aesthetics.
The later launch of the Ultra 2 preserved the original design but integrated a more powerful chip, a brighter screen, and advanced ultra-wideband technology. These upgrades catered to loyal users while sustaining the core charm of the Ultra series.
## The New Satin Black Titanium Appearance
The announcement of the satin black titanium edition of the Ultra 2 this year is a calculated strategy by Apple. This new visual finish is promoted as scratch-resistant, appealing to consumers who place a premium on durability in their gadgets. By introducing this color alternative, Apple aims to entice existing Ultra 2 users to upgrade and reach new clientele seeking a chic yet sturdy smartwatch.
Alongside the fresh finish, Apple has rolled out new bands, including a titanium Milanese band, which enhances the watch’s sleek aesthetic.
## The Hermès Partnership
Apple has collaborated with Hermès to present an opulent version of the Ultra 2. The Apple Watch Hermès Ultra 2 showcases a natural titanium case paired with the new Hermès En Mer band in a bold dark navy hue. This band features a nautical, diagonal rib design crafted from high-density textured knit, guaranteeing comfort and longevity during aquatic activities.
Another standout is the Hermès Maritime watch face, featuring high-visibility numerals in the classic Hermès Cape Cod typeface. A distinctive aspect of this watch face is its capability to convert into a countdown timer inspired by boat racing upon pressing the Action button.
## Pricing and Availability
The standard satin black titanium edition of the Apple Watch Ultra 2 starts at $799, while the Hermès version carries a price tag of $1,399. Preorders for these models are now open, with shipments expected to commence on September 20.
## Conclusion
Although the lack of a new Apple Watch Ultra 3 may have left some fans feeling let down, the launch of the satin black titanium version of the Ultra 2 and the luxurious Hermès partnership signifies Apple’s dedication to innovation and elegance in the wearable sector. With a fusion of rugged functionality and stylish appeal, the Apple Watch Ultra 2 continues to engage a varied audience, from thrill-seekers to fashion-forward consumers. As the wearable tech landscape progresses, it will be fascinating to observe how Apple evolves and innovates within this competitive arena.
For further updates on Apple’s recent announcements, you can catch up with the event coverage [here](https://9to5mac.com/2024/09/09/iphone-16-event-live-news-blog/).
*Photo: Apple*
