The newest Bluetooth trackers from Chipolo, the LOOP and CARD, bring forth cutting-edge features such as magnetic alignment and wireless charging. Contrary to expectations, these trackers do not conform to the Qi2 standard. Instead, Chipolo has chosen the earlier Qi standard, incorporating magnets for automatic alignment without the added bulk of Qi2 coils. This choice preserves the slim profile of the trackers, which is vital to their design. Both versions offer a six-month battery lifespan, an IP67 rating, and Bluetooth 6 for improved accuracy and efficiency. Chipolo’s strategy demonstrates a user-focused mindset, emphasizing practicality over the adoption of the newest standards. Upcoming advancements might feature UWB technology and additional collaborations with other firms, broadening Chipolo’s ecosystem.