Dbrand reached out to boast today. The company has introduced its first in-store offerings at Best Buy, marking a significant milestone in its online-only past. With the chance to compete head-to-head with brands like Otterbox, Spigen, and CASeTIFY, one would expect things to become slightly tougher for them.
Apparently, that’s not the case.
In a mere 48 hours, they achieved $1 million in sales of phone cases and screen protectors, even surpassing Apple’s own cases that debuted with the iPhone 17. Less unexpectedly, their Killswitch Nintendo Switch 2 case is currently ranked #2 in Switch 2 accessories, only trailing Nintendo’s Pro controller.
However, I shouldn’t be surprised at all.