# Embrace the Holiday Season with “Believe”: The Unrevealed Tale of Ted Lasso
As the festive shopping season begins, admirers of the cherished series *Ted Lasso* have an exciting new present to ponder: a book that explores the intricacies of this cultural sensation. Penned by *The New York Times* TV critic Jeremy Egner, *Believe: The Untold Story Behind Ted Lasso, the Show That Kicked Its Way into Our Hearts* offers an extensive oral history that encapsulates the core of what propelled the show to success on Apple TV+.
## An In-Depth Exploration of “Believe”
The book, aptly designated as *Believe*, provides readers with an insider’s view on the development and impact of *Ted Lasso*. Egner thoughtfully assembles insights from a multitude of interviews with significant cast members, creators, and crew, crafting a rich narrative that charts the show’s evolution from a whimsical NBC Premier League advertisement to a fully realized series that won the affection of audiences around the globe.
### Publisher’s Overview
Per the publisher, *Believe* guides readers through the show’s beginnings, delving into key moments such as the first pitch to Apple executives and the creative efforts within the writers’ room. It emphasizes the international casting choices and the unforgettable settings that animated the narrative.
> “In *Believe*, entertainment journalist and devoted Ted Lasso fan Jeremy Egner charts the development and impact of the show through the voices of those at its core,” the overview states. “Utilizing numerous interviews from key cast members, creators, and others, *Believe* transports readers from the initial, playful NBC Premier League ad to the pitch presented to Apple executives, followed by a glimpse into the writers’ room, through the exceptional international casting, and to the iconic sets and locations that defined the show.”
### Noteworthy Insights and Quotes
The book is packed with captivating anecdotes and reflections from the cast and crew. Here are some highlighted quotes that embody the essence of the series:
– **Jason Sudeikis on Character Development**: “Everyone’s in better shape than when they began. Like a good Boy or Girl Scout at a campsite, we left it in better condition than we found it.”
– **On Apple’s Original Interest**: “Sudeikis and Lawrence pitched the show across Hollywood and found minimal interest until they approached program executives at Apple TV+, which hadn’t actually launched yet.”
– **The Creative Team’s Daring Decision**: “Any reservations they may have had about the untested platform were outweighed by its parent company’s global reach and abundant resources. ‘Apparently, they do more than just television,’ Sudeikis joked.”
These quotes not only shed light on the creative journey but also embody the camaraderie and wit that define the show.
## How to Acquire Your Copy
*Believe* can be acquired in both hardcover and Kindle formats. You can locate it [here](https://amzn.to/3O5ARCr). This book serves not only as a present for fans but also as a treasure trove of behind-the-scenes narratives that any viewer would find rewarding.
## More Gift Ideas for Ted Lasso Aficionados
If you seek additional gifts for the *Ted Lasso* devotee in your life, consider the newly released Blu-Ray collection of the first three seasons, available [here](https://amzn.to/40KFmK7). A DVD version is also on offer for those who favor traditional media.
And for the ultimate present, fans can eagerly anticipate the upcoming production of *Ted Lasso* Season 4, set to commence shortly, promising more heartwarming moments and laughter.
## In Summary
This holiday season, *Believe: The Untold Story Behind Ted Lasso* stands out as an ideal gift for enthusiasts of the show, providing an intimate glimpse into the making of a series that has touched many hearts. Whether you’re presenting it to a friend or indulging yourself, this book is certain to evoke joy and nostalgia in any *Ted Lasso* supporter.
