“Google Unveils New Recording Feature for Lens and Expands Ad Placements in AI Summaries”

"Google Unveils New Recording Feature for Lens and Expands Ad Placements in AI Summaries"

“Google Unveils New Recording Feature for Lens and Expands Ad Placements in AI Summaries”

# Google Expands AI Features to Additional Android Devices: New Lens Functionality and Improved Search Experience

Google is advancing the integration of artificial intelligence (AI) across its platforms, benefitting Android users significantly. The tech leader has started to introduce several new AI capabilities to a wider range of Android devices, improving user interaction in both Google Search and Google Lens. These enhancements are designed to make information searching more intuitive, engaging, and streamlined, while also offering fresh methods to engage with visual content.

## Key Information

– **Improved Search Experience**: Google is launching a more “structured” Search experience on mobile, integrating AI-driven results that emphasize relevance and significance.
– **Updates for Google Lens**: Now, users can record videos directly in Google Lens and verbally ask questions for more thorough query responses.
– **Expanded Music Identification**: The Circle to Search feature, enabling users to identify music via audio, is now accessible on more Android devices.

## AI-Enhanced Search: A More Structured Experience

Google is enhancing its Search functionality by utilizing AI to provide more organized and pertinent results. This enhancement, which is being rolled out to mobile users, aims to facilitate quicker information retrieval. Google asserts that the new AI-powered Search results will yield a “full-page” experience, showcasing data from diverse sources including articles, forums, and more.

For instance, when searching for a recipe, the AI will bring forth the most pertinent results, such as “top recipes,” before presenting related information like side dishes, ingredients, and other valuable data. This structured methodology is intended to save users time and energy by highlighting the most relevant information at the forefront.

The update is anticipated to be available to users by the end of the week, so you might observe these changes shortly if you haven’t yet.

### Increased Ads in AI Overviews

Alongside the more organized search results, Google is also elevating the volume of ads in AI Overviews for pertinent queries. This initiative follows positive user feedback regarding the helpfulness of the ads in discovering products and brands. While some users may express concerns about the increase in advertisements, Google aims for the AI to guarantee that these ads are relevant and beneficial to the search inquiries.

The ad increase was initially signaled in May 2024, and it is now becoming a reality for users in the U.S.

## Google Lens: New Video Recording and Voice Query Features

Google Lens, the company’s advanced visual search utility, is undergoing a substantial enhancement. Among the most thrilling new capabilities is the ability to record videos directly within the app. This feature, showcased during Google I/O 2024, allows users to press and hold the shutter button in Lens to initiate video recording. While capturing, users can vocalize their questions, and Google’s AI will analyze the video and the spoken inquiry to provide relevant results.

For instance, if you are recording a video of a plant and inquire, “What type of plant is this?” Google Lens will evaluate the video and deliver an AI Overview with comprehensive details about the plant.

This capability is presently available to users participating in the Search Labs “AI Overviews and more” trial on both Android and iOS. The rollout is global, but for now, it only accommodates queries in English.

### Voice Features for Photos

In conjunction with video recording, Google Lens is also broadening its voice functionalities to include photos. After taking a picture, users can press and hold the shutter button and verbally ask a question. The AI will then process the image alongside the spoken query to furnish relevant information, akin to its functionality with video.

This feature proves particularly advantageous for recognizing objects, landmarks, or items in photos, thereby enhancing Google Lens as a powerful tool for visual search.

### Enhanced Shopping Experience

Google Lens has long been a preferred tool for shopping, and the latest update further improves this capability. When users snap a photo of a product, such as a handbag or clothing item, Google will analyze the image using its Shopping Graph and AI models. This results in a comprehensive product page that encompasses reviews, pricing from various retailers, and information on where to purchase the item.

This enhancement builds on Google’s previous shopping upgrades for Lens, granting users a more all-encompassing and user-friendly shopping experience.

## Circle to Search: Broadened Music Identification

Music enthusiasts will be delighted to learn that Google’s Circle to Search feature, launched in September 2024, is now accessible on a larger number of Android devices. This feature allows users to identify music simply by tapping the music note icon adjacent to the search bar in Google Search. The AI listens to the audio, whether it’s from a video or another source, and provides the song’s details along with a YouTube link for convenient listening and sharing.

This expansion means that more Android users can now enjoy the ease of song identification directly from their devices.

## Conclusion

Google’s recent AI-enhanced updates are poised to make searching and interacting with content on Android devices more intuitive.