Oura announced on Thursday the acquisition of Doublepoint, a startup specializing in technology that allows users to control wearables through simple movements using artificial intelligence and biometric data. Financial details were not revealed.
This acquisition allows Oura to integrate these controls into its smart rings.
“Doublepoint’s technology helps devices recognize small hand movements, enhancing interaction speed and naturalness across different interfaces,” Oura stated in a press release. “When combined with Oura’s continuous sensing and insights, it enables the creation of subtle, beneficial features that ease daily life.”
Oura envisions the next phase of wearable AI driven by voice and gestures, and acquiring Doublepoint will hasten its aim to offer more ambient AI experiences.
The acquisition comes after a successful year for Oura and the smart ring market at large. The company was valued at roughly $11 billion last fall. Oura has sold 5.5 million rings, up from 2.5 million in June 2024. The company projects sales to surpass $1.5 billion in 2026.
In 2025, the smart ring market saw a 51% increase in shipments, with Oura leading the category, as stated by Bloomberg.
Oura acquires an AI team from Helsinki‑based Doublepoint, including its four founders, who will be crucial in crafting AI experiences defining the wearables company’s future.
“As we build the next Oura era, strategic acquisitions accelerate our growth and enhance our devices and platform capabilities,” said Oura CEO Tom Hale. “Integrating the Doublepoint team strengthens our talent pool, bolsters our commitment to Finland, and helps us deliver intuitive, human-centric experiences across devices, services, and environments.”
This acquisition is Oura’s fourth. The company previously acquired Sparta Science, a Bay Area-based health tracking startup; metabolic health startup Veri; and digital ID startup Proxy.