9to5Mac Daily: September 3, 2025 – Examination of Apple’s Strong Alliance with Google

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Google Makes Progress in Enhancing Siri’s Artificial Intelligence and Apple’s Search Feature as Perplexity Diminishes

### Apple and Google: A Fresh Chapter for Siri with Gemini AI

Apple is advancing efforts to improve its voice assistant, Siri, by considering a partnership with Google’s Gemini AI. This collaboration is part of Apple’s continuous mission to modernize Siri and incorporate sophisticated AI features into its ecosystem. Recent information suggests that Apple and Google have formalized an agreement enabling Apple to assess and experiment with a Google-created AI model, which could significantly shape the future of Siri.

#### The Background of the Partnership

This alliance comes following a pivotal court decision that permits Apple to preserve its profitable deal with Google, which involves Google Search as the default search engine in Safari. This outcome has allowed Apple to explore new AI innovations without the risk of losing its financial connection with Google.

Since June 2024, Apple has shown keen interest in weaving Google’s Gemini AI into its offerings. The company has articulated its goals to improve Siri’s functionalities, specifically with the launch of Apple Intelligence, which features optional ChatGPT integration for expanded knowledge retrieval.

#### The Advancement of AI-Driven Features

Mark Gurman from Bloomberg has stated that Apple is not merely focused on enhancing Siri but is also creating an AI-driven search tool called World Knowledge Answers. This feature is designed to deliver users more precise and contextually appropriate search outcomes, utilizing AI’s capabilities. The expected debut for this tool is scheduled for next year, with the possibility of Google’s AI technologies being vital to its operation.

Should the partnership with Gemini advance, it is anticipated that Google’s AI models will function on Apple’s Private Cloud Compute servers. This setup allows Apple to keep oversight of user data while applying cutting-edge AI technologies to elevate user interaction.

#### The Prospects for Siri and AI Collaboration

Although the developments are promising, Apple has yet to finalize any contracts with Google regarding the utilization of Gemini. The company is still experimenting with its own AI models along with those from OpenAI and Anthropic. Additionally, Apple has reportedly opted against acquiring Perplexity, an AI startup focusing on integrating different AI models for search capabilities. This choice underscores Apple’s assurance in crafting its own solutions in collaboration with Google.

Apple initially revealed an updated version of Siri during WWDC 2024, aiming to launch it alongside iOS 18. However, the initiative has experienced delays, and the anticipated completion has now been pushed to spring 2026. This timeline suggests that Apple is proceeding cautiously to guarantee that the revamped Siri meets the high expectations of its users.

#### Conclusion

The collaboration between Apple and Google marks a significant advancement in revitalizing Siri with enhanced AI functionalities. As Apple navigates this partnership, the tech industry observes closely to understand how these advancements will influence the future of voice assistants and AI integration in daily technology. With the potential of Gemini AI, Siri may soon transform into a more robust and intuitive assistant, improving the overall user experience across Apple devices.

Most Viewed Apple TV+ Films and Shows in August

### August 2023: Premier Apple TV+ Shows and Films

Every month, JustWatch provides insights into the most favored shows and films among its global users. In August, Apple TV+ experienced notable changes in its rankings, with fresh titles making a significant mark.

#### Leading Apple TV+ Series

After its debut on August 1, **[Chief of War](https://apple.co/4kw2tyH)** swiftly ascended to the top of the worldwide charts, overtaking well-known sci-fi hits like **[Foundation](https://apple.co/4kXH8yt)** and **[Invasion](https://apple.co/3ZZzBah)**. At the same time, programs such as **[The Buccaneers](https://apple.co/43HWhhB)**, **[Your Friends & Neighbors](https://apple.co/4kKNC3D)**, and **[Silo](https://apple.co/4ns8SgJ)** dropped from the upper rankings. Here’s the full list of the top 10 global Apple TV+ series for August:

1. **[Chief of War](https://apple.co/4kw2tyH)**
2. **[Foundation](https://apple.co/4kXH8yt)**
3. **[Invasion](https://apple.co/3ZZzBah)**
4. **[Platonic](https://apple.co/4kvSoSt)**
5. **[Smoke](https://apple.co/44cq2Y1)**
6. **[Severance](https://apple.co/4mI15ey)**
7. **[The Studio](https://apple.co/3H0ycKh)**
8. **[Murderbot](https://apple.co/44xwd8e)**
9. **[Slow Horses](https://apple.co/4l0Op0G)**
10. **[Stick](https://apple.co/3HFlKjd)**

#### Leading Apple TV+ Movies

In terms of films, **[The Gorge](https://apple.co/3SxMT9Z)** held onto its top position from last month, likely benefiting from its nomination for **Best TV Movie** at the current year’s Emmys. Here’s the premier 10 global list of Apple TV+ movies for August:

1. **[The Gorge](https://apple.co/3SxMT9Z)**
2. **[Killers of the Flower Moon](https://apple.co/4mrcxuF)**
3. **[Fountain of Youth](https://apple.co/3Ztnli4)**
4. **[Echo Valley](https://apple.co/4e4Cbli)**
5. **[CODA](https://apple.co/4mkbhbS)**
6. **[Tetris](https://apple.co/3I6SbaA)**
7. **[Napoleon](https://apple.co/3GwPn61)**
8. **[The Family Plan](https://apple.co/44N85zG)**
9. **[Wolfs](https://apple.co/44TSjlF)**
10. **[Fly Me to the Moon](https://apple.co/44x6YCS)**

#### Conclusion

Apple TV+ continues to adapt its content selections, with new titles attracting viewer interest. The service is available for **$12.99 per month** and showcases a range of popular shows and films, including **[Severance](https://apple.co/4mI15ey)**, **[The Studio](https://tv.apple.com/show/the-studio/umc.cmc.7518algxc4lsoobtsx30dqb52?itscg=30200&itsct=tv_box_link&mttnsubad=umc.cmc.7518algxc4lsoobtsx30dqb52&at=1000l3cFK)**, **[The Morning Show](https://tv.apple.com/show/the-morning-show/umc.cmc.25tn3v8ku4b39tr6ccgb8nl6m?itscg=30200&itsct=tv_box_link&mttnsubad=umc.cmc.25tn3v8ku4b39tr6ccgb8nl6m&at=1000l3cFK)**, **[Shrinking](https://tv.apple.com/show/shrinking/umc.cmc.apzybj6eqf6pzccd97kev7bs?itscg=30200&itsct=tv_box_link&mttnsubad=umc.cmc.apzybj6eqf6pzccd97kev7bs&at=1000l3cFK)**, and **

CarPlay Ready to Launch Much-Anticipated Messages Feature

### CarPlay in iOS 26 Introduces Support for Messages Tapbacks

In a notable enhancement for CarPlay, iOS 26 adds support for Messages tapbacks, resolving a longstanding issue that has upset users. Since the unveiling of the next generation of CarPlay by Apple in 2022, updates have been infrequent, leaving many curious about the direction of this in-car feature. However, with the forthcoming launch of CarPlay Ultra and the novel features in iOS 26, it seems that Apple is finally acknowledging the demands of its users.

#### The Significance of Tapbacks

Tapbacks, a function enabling users to react to messages with simple responses like thumbs up, heart, or laughter, have been integrated into the Messages app since iOS 10. Despite their popularity, CarPlay users have been barred from using this capability while driving, which has caused frustration for many. For those who often use tapbacks to acknowledge messages without participating in lengthy discussions, this restriction has been especially annoying.

With the arrival of tapbacks support in CarPlay, users can now send these brief responses straight from their vehicle, replicating the ease they experience on their iPhones. This improvement not only enhances the functionality of the Messages app in CarPlay but also brings it more in line with the holistic user experience on iOS devices.

#### Extra Features in iOS 26

Alongside tapbacks, iOS 26 delivers various other upgrades to the Messages app, including support for pinned conversations. This feature enables users to highlight important chats, simplifying access to key discussions while driving. The assortment of these updates indicates a renewed commitment from Apple to enhance the CarPlay experience and ensure that crucial app features are accessible to users in their cars.

#### Conclusion

The incorporation of tapbacks support in CarPlay is a welcomed adjustment for numerous users who depend on this functionality for swift communication. As Apple keeps introducing new updates and features, there is optimism that the company will sustain this momentum and guarantee that fundamental functionalities remain within reach in the vehicle. With the enthusiasm surrounding the evolution of CarPlay, users can anticipate a more cohesive and user-friendly experience in the upcoming future.

iPhone 17 Pro Max Anticipated to Fulfill Essential User Needs and Desires

### Apple’s iPhone 17 Pro Max: User Expectations and Its Offerings

The debut of Apple’s iPhone 17 is imminent, generating excitement surrounding the iPhone 17 Pro Max. Recent research suggests that this model could fulfill consumer expectations in various essential aspects.

#### Latest Survey Highlights User Priorities When Purchasing a Phone

A new survey by CNET, featuring input from over 2,000 adults in the U.S., identified the primary elements influencing smartphone upgrade choices. The findings reveal that the leading five incentives are:

1. **Cost: 62%**
2. **Extended battery life: 54%**
3. **Increased storage: 39%**
4. **Camera capabilities: 30%**
5. **Screen/display size: 24%**

Notably, merely 11% of participants deemed AI crucial, while only 7% showed a preference for slimmer models. This information indicates that the iPhone 17 Pro Max is strategically positioned to be a best-seller, as it closely aligns with consumer preferences.

#### iPhone 17 Pro Max Excels in Nearly All Key Upgrade Motivators

Anticipations suggest that the iPhone 17 Pro Max will succeed in the areas deemed most significant by consumers according to the survey results.

**Cost:** Experts speculate that Apple will keep the price of the iPhone 17 Pro Max at $1,199, consistent with the previous model. In an era of economic unpredictability, this price stability is regarded as a notable advantage.

**Extended Battery Life:** The forthcoming Pro Max is rumored to have a thicker design to support a larger battery, ensuring improved battery longevity, which tops many users’ lists.

**Storage Options:** While exact storage configurations for the Pro Max remain to be announced, alterations are expected for the smaller iPhone 17 Pro, hinting that the Pro Max might also experience updates in storage alternatives.

**Camera Capabilities:** The Pro Max is anticipated to include a new 24MP front-facing camera and a 48MP telephoto lens, potentially offering up to 8x optical zoom, satisfying the need for enhanced photographic features.

**Screen Size:** Upholding its tradition, the iPhone 17 Pro Max will showcase the largest display in the series at 6.9 inches, and it’s likely to integrate advanced anti-reflective technology, improving the viewing experience.

In conclusion, despite the sleek iPhone 17 Air potentially drawing interest, the iPhone 17 Pro Max is poised to be the favored model among buyers, as it aligns with the crucial upgrade factors highlighted in the survey.