Tag: Source: 9to5mac.com

Deals on M2 iPad Air ($300 discount), M3 iPad ($150 discount), 1TB 15-inch M4 MacBook Air ($200 discount), Mac mini, along with other promotions

**Apple Product Offers: Highlights for August 2025**

In the most recent edition of 9to5Toys Lunch Break, numerous significant offers on Apple products have surfaced, with a particular emphasis on the M2 and M3 iPad Air models, alongside the M4 MacBook Air and MacBook Pro series. Here’s an in-depth overview of the ongoing promotions.

### iPad Air Offers

Amazon is presently providing the **13-inch M2 iPad Air with Wi-Fi + Cellular** for **$649**, representing a substantial **$300 cut** from its original price of $949. This deal signifies the lowest price ever recorded for this configuration. For those who value cellular connectivity, this is a fantastic choice. However, it’s worth noting that the **M3 iPad Air** models are also up for grabs at appealing prices, featuring **$150 reductions** throughout the lineup. The **M3 13-inch Wi-Fi + Cellular model** is also listed at **$649**, making it an attractive option for those not in need of cellular features.

### M4 MacBook Air Deal

Beyond the iPad promotions, there’s a unique deal on the **15-inch M4 MacBook Air** equipped with **24GB of RAM and a 1TB SSD**, currently priced at **$1,599**, down from the regular price of $1,799. This configuration is especially enticing for users requiring additional memory and storage, and it’s among the rare instances this model has seen a price reduction.

### MacBook Pro Offers

For individuals in search of high-performance alternatives, the **M4 Max MacBook Pro** is currently available at a **$420 reduction**, lowering the cost to **$3,078.16**. This model is equipped with a powerful **14-core CPU and 32-core GPU**, making it ideal for intensive tasks like video editing and scientific simulations. While the price may appear steep, it provides considerable savings for a machine tailored for professional use.

### Accessories and Additional Offers

Alongside the hardware savings, a variety of accessories and charging solutions are also offered at discounted rates. Users can discover deals on essential accessories that enhance the functionality of their Apple devices, improving the overall experience.

### Apple Watch Ultra 2 Offer

Finally, the **Apple Watch Ultra 2** is currently **$150 off**, with prices initiating at **$649** for the Natural Titanium variant. This smartwatch merges premium craftsmanship with advanced functionalities, making it a coveted choice for fitness aficionados and tech-oriented individuals alike.

### Final Thoughts

With these notable reductions on Apple’s latest offerings, it’s a prime time for consumers to contemplate upgrading their devices. Whether selecting the newest iPad Air, a powerful MacBook, or a chic Apple Watch, the current promotions provide a chance to secure high-quality technology at lower price points.

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Netflix Unveils Significant tvOS Overhaul for Apple TV 4K Users

# Fresh Look for Netflix tvOS App Now Live

One of the leading tvOS applications is unveiling a completely new appearance: Netflix’s previously revealed overhaul of its Apple TV application is being rolled out now.

In May, Netflix disclosed a range of significant updates that were set to arrive for its iOS and tvOS applications. Now, the refreshed Netflix app for Apple TV users has arrived.

As noted by users on Reddit, the revamped design appears to have been launched with the most recent tvOS app update. If you haven’t seen it yet, ensure you’re using the latest version of the Netflix app.

Here are several characteristics of the new design, according to the original announcement:

– **Easily Discover Your Next Great Watch:** We’re placing all the essential information you need to make a knowledgeable decision about what to watch front and center. This way you can concentrate on what makes each title significant for you, with highlights like “Emmy Award Winner” or “#1 in TV Shows.”

– **More Prominent Shortcuts:** Previously, shortcuts to Search and My List were somewhat obscured on the left side. We’ve relocated them to the top of the page where they are more conspicuous and more accessible.

– **Improved Realtime Recommendations:** We’re enhancing the recommendations on the homepage to be more attuned to your current moods and interests.

– **Refined Design:** The new homepage features a sleek and contemporary design that better represents the elevated experience you expect from Netflix.

If you regularly use Apple’s TV app, you’ll notice some similarities between it and Netflix—particularly in relation to Apple’s tvOS 26 redesign. Most notably is the comparable navigation menu at the upper part of the screen. Apple’s TV app has long utilized a similar navigation bar style.

Now the Apple TV and Netflix apps—easily my two most frequented tvOS apps—will feel more unified.

What are your thoughts on Netflix’s fresh tvOS app design? Share with us in the comments.

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New Video Highlights Sky Blue Dummy Model of iPhone 17 Air

Apple’s upcoming iPhone 17 Air is creating buzz ahead of its release, especially due to the introduction of an eye-catching new color: Sky Blue. This color selection follows the successful launch of the M4 MacBook Air, which also showcased Sky Blue and rapidly became a hit with consumers.

The iPhone 17 Air is anticipated to come in four colors, with Sky Blue emerging as a likely favorite. A recent video posted by Majin Bu on X displayed a dummy model of the iPhone 17 Air in this vivid shade, showcasing its visual charm from various perspectives. The Sky Blue finish is noted for being light enough to look nearly white under certain lighting, yet clearly blue when properly illuminated.

In a comparison with the iPhone 16 Pro in Desert Titanium, the video emphasizes the iPhone 17 Air’s streamlined design and slimness, appealing to those who value both aesthetics and practicality in their devices.

For those curious about the broader features of the iPhone 17 series, including the Pro and Pro Max versions, a detailed overview is available that outlines all the expected upgrades throughout the lineup.

As the release date nears, the Sky Blue finish of the iPhone 17 Air is igniting discussions among tech fans and consumers, with many keen to express their opinions on this fresh appearance.

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Impending Rise in iPhone Storage Capacity Made Unnecessary by Apple’s Latest Modifications

### iPhone 17 Pro Storage Upgrade: Anticipations

As Apple prepares to launch the iPhone 17 series, excitement has surged regarding potential price hikes and storage alternatives. Recent leaks indicate that while prices could increase, one particular model, the iPhone 17 Pro, will gain a bump in its standard storage capacity.

#### Price Hikes Due to Tariffs

Given the import tariffs on iPhones produced in China, it was anticipated that Apple might transfer some of these costs to consumers. Analysts have predicted an increase of approximately $50, with some sources suggesting that the base model might not be impacted. However, the iPhone 17 Pro is expected to begin with 256GB, a notable enhancement from the 128GB starting point of the iPhone 16 Pro.

#### Modifications in Storage Alternatives

The transition to a 256GB entry-level option means that Apple will discontinue the basic 128GB variant for the Pro model. Customers will have options of 256GB, 512GB, or 1TB, condensing the available choices from four to three. The base model and iPhone 17 Air are likely to keep the 128GB starting point, while the Pro Max is expected to continue with its existing 256GB baseline.

#### The Demand for Increased Storage

For numerous users, the key reason for selecting higher storage capacities has been the rising requirements of photo and video content. Apple’s rollout of ProRAW and ProRes formats has significantly improved the tools available for photographers and videographers, though these features rapidly deplete storage. Users frequently encounter scenarios where they have available storage but cannot utilize it completely due to app limitations.

#### A Revolution: Support for External SSDs

The debut of USB-C ports in the iPhone 15 series represented a vital shift, enabling the Pro models to record directly to external SSDs. This capability has transformed the experience, allowing users to manage storage concerns effectively. By connecting a portable SSD, users can transfer large files swiftly and efficiently, optimizing their workflow.

#### Conclusion: Reevaluating Storage Requirements

With the progress in external storage functionalities, many users might reassess their need for extensive internal storage. For individuals who regularly capture high-resolution photos and videos, the option to transfer content straight to an external SSD could reduce the dependence on larger internal storage choices. As the iPhone 17 series nears its launch, consumers will have to evaluate the advantages of additional storage against their actual usage patterns.

What are your opinions on the new storage choices? Will you consider moving to a higher tier, or are you satisfied with the base model?

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New Apple TV+ Film Starring Denzel Washington Gets Mixed Reactions

**Highest 2 Lowest: A Collaboration Between Spike Lee and Denzel Washington**

With merely two days remaining until its cinematic debut, the initial reviews for *Highest 2 Lowest* have surfaced. Critics have started to provide their insights on the fresh Spike Lee film showcasing Denzel Washington, creating buzz and anticipation among viewers.

When Apple, teaming up with A24, revealed this initiative, they characterized it as a reimagining of Akira Kurosawa’s timeless crime thriller *High and Low*, situated in contemporary New York City. This fusion of iconic talents has resulted in elevated expectations, especially following the unveiling of the film’s teaser and official trailer.

As reviews continue to emerge, *Highest 2 Lowest* has achieved a 92% Certified Fresh rating on Rotten Tomatoes, based on more than 45 reviews. The general consensus indicates that while the film might not represent Lee’s pinnacle achievement, it nonetheless offers an engrossing 133 minutes packed with tension, humor, and ethical intricacies.

### Highlights of Critical Reception

1. **IGN Movies**: Commends the film’s transformation from a class-based melodrama to some of the most intense imagery in Lee’s oeuvre.

2. **Daily Telegraph (UK)**: Recognizes the film’s innovative interpretation of a classic, making a strong argument for its relevance.

3. **Film Daze**: Observes that although it may not be Lee’s greatest, it captures an exhilarating tone akin to *25th Hour*.

4. **Time Out**: Critiques Lee for having difficulty preserving his distinctive voice, despite a track record of crafting remarkable crime thrillers.

5. **Vulture**: Emphasizes the film’s exploration of the evolution of the entertainment industry while urging the pursuit of one’s dreams.

6. **Rolling Stone**: Characterizes the experience as a remarkable New York film with an exceptional performance from Washington, though it feels incomplete in some aspects.

For those keen on discovering more reviews, Rotten Tomatoes has curated an extensive list of critiques for *Highest 2 Lowest*.

The film debuts in theaters on August 15 and will be accessible on Apple TV+ starting September 5. Apple TV+ is priced at $9.99 per month and offers a variety of popular series and films, including *Ted Lasso*, *Severance*, and *The Morning Show*.

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Poll: Ought Apple to Provide a Circular Design for the Apple Watch?

### The Argument for Increased Apple Watch Variations: Investigating Alternatives Beyond the Rectangle

The Apple Watch has solidly positioned itself as a frontrunner in the smartwatch industry, largely thanks to its pioneering rectangular configuration that optimizes screen area and functionality. Nonetheless, a recent dialogue indicates that Apple might gain from broadening its selections, rather than depending solely on the current design. This article examines the possibilities for a wider assortment of Apple Watch models, encompassing round configurations and basic fitness trackers.

#### The Effectiveness of Rectangular Screens

Apple’s selection of a rectangular screen for the Apple Watch is deliberate. This form facilitates a more effective utilization of display space, allowing for information-rich watch faces alongside more straightforward designs. At first, Apple offered limited selections with each update, concentrating on special editions instead of a wide array of models. Gradually, options like the Apple Watch SE and the Ultra came into play, serving various user requirements, from financially-conscious individuals to outdoor adventurers.

#### The Attraction of the Ultra Version

Interestingly, numerous consumers are drawn to the Apple Watch Ultra not just for its durable features but for its increased screen size. This pattern underscores a potential gap between the design and the actual usage of the gadget. As pointed out by Macworld’s Jason Snell, Apple could improve its product range by providing more options that cater to diverse user tastes.

#### Broadening the Product Range

Snell posits that Apple should look into launching a larger selection of Apple Watch models, akin to its strategy with other product lines like iPhones and iPads. The recommendation includes exploring designs that stray from the conventional rectangular shape, such as:

– **Apple Watch Series n**: Progressing the existing line with gradual enhancements.
– **Apple Watch Ultra**: Retaining the premium model for explorers.
– **Round-faced version**: Rolling out a circular design that attracts traditional watch fans.
– **Basic fitness tracker with Apple Pay**: A streamlined option concentrating on health monitoring and payment capabilities.

#### User Desires and Choices

The variation in user requirements is apparent; some users favor a simple watch face for health monitoring, while others need a more intricate interface to present multiple data points. The introduction of distinct form factors could meet these different needs, enabling users to choose a model that aligns with their lifestyle.

#### Conclusion

The conversation around broadening the Apple Watch collection brings forth significant inquiries regarding consumer preferences and market necessities. By presenting a range of designs, including circular models and basic fitness trackers, Apple could draw a wider audience and improve user satisfaction. As the smartwatch sector continues to progress, it will be captivating to observe how Apple reacts to these requests for increased diversity in its product selections.

What are your perspectives? Should Apple adopt a broader variety of designs for the Apple Watch?

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Nomad’s Glow 2.0 Apple Watch Bands Return for a Short Period

### Nomad’s Glow 2.0 Sport Band: A Beloved Limited Edition Makes Its Comeback

Nomad has brought back its coveted limited-edition Glow in the Dark Sport Band for Apple Watch, a product that previously sold out within just one day. Building on the success of the original version, the company has launched the upgraded Glow 2.0 Sport Band, which also quickly disappeared from shelves. Here’s all the information you need about this eye-catching accessory.

#### Why Select Nomad?

Nomad is acclaimed for crafting premium Apple Watch bands, positioning it as a top recommendation for those seeking alternatives to the typical Apple selections. The Glow 2.0 Sport Band has become a personal favorite, delivering both versatility and fashion. It showcases a vivid green/yellow hue that glows three times brighter than its predecessor, guaranteeing visibility in both sunlight and darkness.

#### Key Features

The Glow 2.0 Sport Band boasts a variety of noteworthy features:

– **Material**: Constructed from FKM fluoroelastomer rubber, celebrated for its strength and comfort.
– **Waterproof**: Entirely waterproof, making it appropriate for an array of activities.
– **Custom Aluminum Pin**: Provides a reliable fit.
– **Size Options**: Offered in 49mm and 45mm sizes.
– **Compatibility**: Suitable for Apple Watch Ultra/Ultra 2, Series 9, 8, 7, 6, SE, and earlier versions.

#### Availability and Pricing

The Glow 2.0 Sport Band is presently available on Nomad’s website for **$59**. Considering its past popularity, it’s wise to act quickly to avoid missing out again.

#### Conclusion

If you’re on the hunt for a fashionable and practical Apple Watch band, the Glow 2.0 Sport Band is a fantastic option. With its distinctive glow feature and premium materials, it distinguishes itself as one of the brightest choices available. Don’t let the opportunity slip to secure this limited-edition band before it sells out again.

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SailGP RaceScape XR Brings Fast-Paced Sailing Adventure Right to Your Living Room

### SailGP RaceScape XR App: Transforming the Competitive Sailing Landscape

Competitive sailing has frequently gone unnoticed in comparison to other sports, but the debut of the SailGP RaceScape XR app is poised to alter that perception. Tailored for the Apple Vision Pro, this groundbreaking app elevates the viewing enjoyment of SailGP races, which showcase 12 F50 foiling catamarans competing at speeds surpassing 60 mph.

#### The Excitement of SailGP Racing

SailGP is a leading racing league where high-performance catamarans employ hydrofoils to rise above the water, drastically minimizing drag and improving maneuverability. This distinct configuration not only facilitates astonishing speeds but also produces exhilarating overtakes and fierce competition akin to classic motorsport.

#### Features of the SailGP RaceScape XR App

The SailGP RaceScape XR app, free on the App Store, delivers an array of features that connect fans more intimately with the action:

1. **Multi-Dimensional Racing Insights**: In contrast to typical sports broadcasts, the app grants simultaneous access to multiple feeds, including the World Feed, UmpApp, and onboard videos from all 12 boats. Users can view live race statistics and leaderboards seamlessly integrated into their environment, similar to having a personal race director’s interface.

2. **AR Tabletop Racing**: Users can convert their coffee tables into virtual race tracks. The app showcases real-time boat locations and tactical information, enabling users to visualize the race with ghost boat overlays that demonstrate the best racing lines.

3. **Effortless Team Switching**: The app permits users to toggle between onboard cameras from the entire F50 fleet, offering varied perspectives of the race and recreating the sensation of foiling across the water at tremendous speeds.

4. **Comprehensive Data Integration**: The app provides access to both real-time and historical race statistics, allowing for thorough event replays and analysis. This capability is driven by SailGP’s Emmy Award-winning LiveLineFX technology, guaranteeing users receive precise and detailed information.

#### Conclusion

The SailGP RaceScape XR app signifies a major leap in how fans engage with competitive sailing. With its cutting-edge features and immersive experience, it aims to draw a new audience to the sport, especially those with the Apple Vision Pro. As the app launches just before the Germany Sail Grand Prix in Sassnitz, it invites users to explore the realm of competitive sailing like never before.

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Apple Begins Legal Proceedings Against Apple Cinemas

**Apple vs. Apple Cinemas: A Trademark Controversy**

Apple Inc. has launched a trademark lawsuit against Apple Cinemas, a cinema chain that has been functioning since 2013. The ongoing legal confrontation has attracted attention, resembling a dramatic storyline. Apple Cinemas, mainly operating in the Northeastern United States, has recently broadened its horizons by inaugurating a new theater in San Francisco, planning to develop 100 theaters nationwide, including regions adjacent to Apple’s headquarters and retail stores.

In a lawsuit lodged against Apple Cinemas along with its affiliated company, Sand Media Corp Inc., Apple contends that the cinema chain is deliberately utilizing the name “Apple” to confuse consumers for its own gain. The lawsuit raises issues regarding the potential for Apple Cinemas’ growth to mislead the public about any connection with Apple Inc., prompting the tech powerhouse to pursue legal measures to safeguard its brand and clientele.

The complaint articulates, “Confronted with Defendants’ intention to expand to 100 theaters across the nation, as well as widespread public confusion concerning Apple’s association with the theaters, Apple has no choice but to initiate this lawsuit to defend its brand and consumers from deception.” This statement underscores Apple’s dedication to preserving its brand integrity in the face of increasing competition in the entertainment industry.

In reaction to the lawsuit, Apple Cinemas has affirmed its resolve to keep its name, stating that it has consistently operated independently of Apple Inc. The company highlights that its name is rooted in its geographic origins, originating from its first intended site at the Apple Valley Mall in New England. Apple Cinemas proclaims itself to be a “top 25 movie theater chain” in the U.S. and maintains that its branding is sufficiently distinct to prevent any consumer misapprehension.

Apple Cinemas asserted, “We are dedicated to defending our brand, our legacy, and our perpetual right to operate as Apple Cinemas, an identity that is and has always been clearly separate and fully compliant with all relevant trademark regulations.” The cinema chain insists that it has never sought to suggest any association with Apple Inc., and that claims of confusion are baseless.

This legal contention arises at a moment when Apple is increasingly directing its attention towards its entertainment products, including Apple TV+ and Apple Original Films, which often premiere in theaters prior to becoming available for streaming. The company’s interest in guarding its cinema-related trademarks may signify its broader intention to strengthen its foothold in the film and entertainment sector.

As the situation develops, it brings forth inquiries about the consequences of brand identity and consumer perception in a marketplace where names can hold substantial significance. Whether Apple Cinemas will successfully uphold its right to the name “Apple” is yet to be determined, but the resolution could have enduring implications for both companies and their individual branding approaches.

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iOS 26 Unveils CarPlay Functionality for In-Vehicle Video, Anticipated Support Launch Likely to Be Postponed

Apple is implementing a major update to CarPlay, enabling video playback for the first time since its launch. This new functionality, expected to launch with iOS 26, will allow users to enjoy videos on their CarPlay display while stationary. The feature, known as “video in the car,” is explained on Apple’s developer website, which details how AirPlay video can be incorporated into CarPlay applications.

Developers and vehicle manufacturers that are keen on adopting this feature are urged to check out the MFi Program, which offers resources for incorporating CarPlay, CarPlay Ultra, AirPlay video, and car keys into automotive systems.

In the past, third-party applications have attempted to add video playback to CarPlay, but these initiatives have encountered difficulties. For example, a web browser application that enabled video playback was temporarily available but was eventually removed from the App Store. With the imminent release of iOS 26, video playback while parked will be officially allowed, signaling a significant change in Apple’s strategy.

Nonetheless, the rollout of this feature will not be the same across all vehicles, as individual automakers will decide whether to enable AirPlay video capability in their cars. It is also crucial to mention that video playback might not be accessible during the beta testing phase of iOS 26, and its availability will depend on automotive manufacturer support after the official launch.

Alongside video playback, iOS 26 will introduce a range of improvements to CarPlay, such as revamped icons, widget functionality, and updates for apps like Music and Messages. As the automotive sector adjusts to these advancements, further information will be shared regarding the integration of video playback features by various manufacturers.

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