# The M4 MacBook Air: A Prime Contender in Apple’s Fall Offerings
Earlier this year, Apple introduced the M4 MacBook Air, and it has received notable attention and acclaim. As we near Apple’s busy fall launch schedule, many may assume the M4 MacBook Air will take a backseat to new product reveals. However, there are numerous strong arguments suggesting that the M4 MacBook Air has its brightest days still to come.
## M4 MacBook Air Will Continue to Be Apple’s Most Recent Mac This Fall
Among all of Apple’s early 2025 product releases, the M4 MacBook Air is set for a robust conclusion to the year. While the iPhone 16e, M3 iPad Air, and A16 iPad have enjoyed their moments in the limelight, they are likely to be eclipsed by the flagship iPhone 17 series and the expected M5 iPad Pro this fall.
In an atypical move for Apple, the company is not anticipated to unveil any new Macs this fall. The awaited M5 MacBook Pro has been pushed to early 2026, and the forthcoming Mac Pro update is still under wraps. This lack of new Mac product launches means that the M4 MacBook Air will experience heightened marketing emphasis during the essential fall and holiday periods.
Moreover, the M4 MacBook Air will gain prominence from the forthcoming macOS Tahoe update, which features a substantial design refresh. Apple usually unveils a significant new macOS version each year, and this year’s upgrade will likely showcase the M4 MacBook Air as the go-to hardware.
The Liquid Glass design isn’t the only aspect that could appeal to first-time Mac purchasers. Apple has enhanced its efforts to ensure that its software platforms integrate seamlessly. macOS Tahoe accommodates alterations that make the Mac more accessible for those accustomed to iPhones or iPads, further increasing its attractiveness to new users.
## Pricing and Base Model Features Present a Strong Argument for M4 MacBook Air
The M4 MacBook Air distinguishes itself not just by its features but also by its affordability. With a starting price set at $999, it holds a competitive position in the marketplace. Current promotions can make it even more appealing, with prices dropping as low as $799 on sites like Amazon.
Unlike previous years when a multitude of options (M3 and M2) made decision-making difficult, the M4 MacBook Air stands as Apple’s sole offering, easing the selection process for consumers. The base model includes:
– 16GB of RAM
– The latest generation M4 chip
– An enhanced 12MP Center Stage camera
– The ability to support two external displays
– And additional features
For anyone contemplating an upgrade from an older Mac or acquiring their first Mac, the M4 MacBook Air makes a persuasive choice. Usually, Apple would have new Macs ready to seize consumer interest in the fall, but this year, the M4 MacBook Air is prepared to shine.
In summary, the M4 MacBook Air is now available for just $799 on Amazon, reduced from its initial price of $999, making it a compelling option for those in search of a powerful and versatile laptop.
