### A New Chapter in Display Technology: Apple’s 2027 Aspirations
A recent supply chain analysis reveals that Apple is ready to unveil cutting-edge display technology in two of its devices by 2027. This advancement corresponds with earlier reports indicating that Apple is investigating new techniques to create sleeker and brighter displays, especially for its forthcoming Vision Air product. The analysis also suggests the potential for incorporating this technology into at least one iPhone model during the same year.
#### The Continuous Pursuit of Sleeker and Brighter Displays
In the past, smartphone displays necessitated multiple layers to fulfill diverse functions—such as display output, touch sensing, reflection filtering, and scratch resistance, among others. Each additional layer results in increased thickness, expense, and complexity while reducing the display’s overall brightness. In recent years, manufacturers have been attempting to merge these functionalities into fewer layers, improving both the thinness and brightness of screens.
Samsung has been at the forefront with a technique for its foldable phones that may be adapted for conventional smartphones and devices like the Vision Pro.
#### Removing One More Layer with CoE
Typically, OLED screens utilize color light-emitting diodes that need white emitters combined with RGB color filters to create colors, thus adding an extra layer. Samsung’s groundbreaking approach integrates the light-emitting and color filter roles into a single glass board via a process known as Color Filter on Encapsulation (CoE). This innovation not only lessens the thickness of displays but also boosts their brightness.
#### Possible Inclusion in Vision Air and a 2027 iPhone
There have been persistent indications that Apple may adopt CoE displays in the Vision Air anticipated in 2027. Recent analyses suggest that this technology might also be included in at least one iPhone model that same year. Samsung is reportedly keen to implement CoE technology in its own non-foldable smartphones prior to providing it to Apple.
An industry insider remarked, “Apple intends to utilize CoE for bar-type smartphones in 2027 to celebrate the 20th anniversary of the iPhone launch,” highlighting the competitive dynamics between the two technology leaders.
#### 20th Anniversary iPhone
Former Apple design chief Jony Ive conceived an iPhone that would appear as a single glass slab, a vision Apple continues to chase. The iPhone X represented a notable achievement in this endeavor, with subsequent models like the iPhone Air advancing this goal. Speculation indicates that a bezel-less iPhone could debut in 2027, possibly named to honor the device’s 20th anniversary. While some rumors suggest a distinctive name for this landmark device, others indicate it will simply be called the iPhone 19 Pro.
In summary, as Apple prepares for major breakthroughs in display technology, the incorporation of CoE into its devices could transform user experiences, signifying a crucial moment in the advancement of smartphones and wearable technology.