# Made by YouTube Event: A Full Showcase of Exciting Features for Creators and Viewers
The **Made by YouTube** event, taking place on **September 18**, offered an exhilarating preview of the platform’s future, brimming with thrilling updates designed to enhance the experience for both creators and viewers. With the debut of **Google’s DeepMind AI** alongside new community-building functionalities, YouTube is paving the way for a more engaging and creative environment. Below is a summary of the significant announcements and their implications for the platform’s future.
## Essential Information:
– **Google’s DeepMind AI, Veo**, is set to arrive on YouTube Shorts, aiding creators in producing video content with greater ease.
– **Communities** will serve as a new area on channels for fan interactions, sharing fan art, and discussions.
– A focus on **smart TV content organization** and **digital gifts** for streamers is also on the horizon.
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## AI-Driven Creativity: DeepMind’s Veo Debuting on YouTube Shorts
One of the standout announcements from the event was the incorporation of **Google’s DeepMind AI, Veo**, into **YouTube Shorts**. This AI tool is designed to assist creators in crafting short-form content more efficiently by generating backgrounds and visual ideas that were once challenging to conceptualize. Veo’s **“advanced comprehension of natural language and visual semantics”** will empower creators to produce six-second clips for their Shorts, filling in gaps or enhancing their existing footage.
Videos made with Veo will feature a **“generated with AI”** label, promoting transparency for viewers. This capability is anticipated to launch later this year, equipping creators with an influential resource to optimize their content creation workflows.
Alongside Veo, YouTube is enhancing its **Inspiration tab** in YouTube Studio through the use of **Generative AI**. This addition will support creators by providing **title ideas, thumbnails, and outlines**, rendering the creative process even more efficient. A new shortcut for the Inspiration tab is set to be released next year, further easing content production for YouTubers.
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## Fostering Stronger Communities: Fresh Features for Fan Engagement
YouTube is also dedicated to enhancing interaction between creators and their fans through the launch of **Communities** and the **Community Hub**. These features are intended to cultivate a more centralized area for fan engagement, fostering discussions, sharing of fan art, and establishing deeper connections between creators and their audiences.
– **Communities** will be a specified section on a creator’s channel where fans can engage with each other and the creator. This feature is currently in testing with a select group of channels, with intentions to roll it out more widely in **early 2025**.
– The **Community Hub** represents a refinement of YouTube Studio’s comments tab. It will provide **AI-enhanced** tools to assist creators in engaging their audience more effectively, allowing them to utilize **AI-generated quick responses** customized to their speaking style, thus simplifying the management of numerous comments.
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## Elevating Creators: Hype, Jewels, and Gifts
YouTube is unveiling new avenues for creators to enhance their visibility and for fans to support their favorite streamers.
– **Hype**: This innovative feature enables viewers to **“hype up”** a video by pressing a button, thereby boosting the creator’s points. Those creators who accumulate the highest points will be spotlighted on a **leaderboard**, enhancing their visibility. This feature is presently being trialed in **Brazil, Turkey, and Taiwan**, with plans for broader availability soon.
– **Jewels and Gifts**: Mirroring **TikTok’s digital gifts**, YouTube is introducing **Jewels** and **Gifts** that viewers can send to their preferred streamers during live streams. These digital items will initially be available for **vertical livestreams**, although no specific launch timeline has been disclosed yet.
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## Smart TV Enhancements: Improved Content Organization
For fans enjoying YouTube on their **smart TVs**, updates are being rolled out to refine content organization. Creators will soon have the ability to classify their videos into **seasons** and **episodes**, making it simpler for viewers to navigate through series or related content.
Additional updates include:
– More straightforward access to videos directly from a channel.
– Streamlined subscription options.
– Enhanced link accessibility in video descriptions.
Earlier this year, YouTube unveiled a **dual-column UI redesign** for smart TVs, facilitating viewer access to extra video information without losing any action. These new updates will build on that redesign, further improving the viewing experience on larger displays.
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## Auto Dubbing and Expansion of YouTube Shopping
YouTube is enhancing its **Auto Dubbing** feature, allowing creators to produce translated audio tracks for their videos in various languages. Following successful initial trials, the feature will now support languages such as **Spanish, French, Portuguese, and Italian**, among others.
