Samsung is allegedly getting ready to make its entrance into the AI-equipped smart glasses sector with an independent product set to debut in late 2026. This development comes in the wake of the company’s latest introduction of the Galaxy Z Fold 7 and Galaxy Z Flip 7 foldable devices, alongside its expected trifold Galaxy phone and two head-mounted gadgets. These innovations are part of Samsung’s larger blueprint to evolve into the post-smartphone age, where computing experiences are predicted to migrate towards smart glasses augmented by AI features.
The forthcoming AI smart glasses from Samsung will be separate from the firm’s partnership with Google, which will introduce AI smart glasses endowed with augmented reality (AR) functionalities later this year. In contrast to the Google-Samsung glasses, Samsung’s standalone model will lack an integrated display. Rather, they will operate akin to the Ray-Ban Meta smart glasses, outfitted with cameras, microphones, and speakers to enable AI engagement.
Samsung’s independent AI smart glasses aspire to tap into the rising fascination with AI technology, capitalizing on the company’s considerable investments in AI throughout the past few years. The glasses are anticipated to harness generative AI software, allowing them to handle multimodal inputs like images, videos, and voice commands. This feature will provide users with instantaneous AI support, likely via a link to a nearby smartphone.
The strategy of the Korean tech giant underlines its conviction that smart glasses could emerge as the next significant technological breakthrough following smartphones. Samsung is not the only player in this field, as other key industry figures like Apple are also investigating smart glasses as possible successors to modern smartphone technology.
While particular information about Samsung’s AI smart glasses is still limited, the company is set to step into a market expected to see significant growth in the approaching years. According to market analysis firm Fortune Business Insights, the smart glasses industry is projected to escalate from $253 million to $1.6 billion by 2032. By entering the market at an early stage, Samsung aims to capture a considerable portion of this flourishing sector.
Alongside Samsung’s initiatives, other technology firms are also making progress in the AI and smart glasses domain. OpenAI is expected to launch its first hardware offering, delivering multimodal AI functionalities akin to the Ray-Ban Meta AI glasses. Simultaneously, Meta is pushing forward with its Meta AI projects, recently revealing a pair of AI glasses branded with Oakley.
As the rivalry heats up, Samsung’s capability to distinguish its AI smart glasses from current and forthcoming offerings will be essential. The company’s experience in the smartphone landscape, where it has adeptly navigated collaborations and competitions with Google, may yield beneficial insights as it steps into the smart glasses market.
