the application of generative AI technology for particular special effects in a novel TV series that captivated audiences earlier this year. The organization referred to AI as “a remarkable opportunity” for enhancing productions while reducing expenses. In the past, Netflix faced criticism from users after a true-crime documentary included images created with AI. Additionally, Netflix has employed AI to enhance an old sitcom.
These advancements in AI could account for why Netflix released an extensive blog entry to assist its content collaborators in weighing the use of generative AI software throughout various production phases of new TV series and films. “Generative AI tools (GenAI) that enable users to swiftly produce new and creatively distinct media (video, sound, text, and image) are increasingly integrated into creative workflows in Content Production,” the company stated. “At Netflix, we regard these tools as beneficial creative assets when utilized transparently and responsibly.”
The guide aims to educate Netflix’s partners on when and how to deploy AI tools during production, and whether the integration of AI programs to generate content for Netflix necessitates additional oversight from the streamer’s legal team. No matter the intricacy and extent of AI usage in production, all partners of Netflix are expected to inform the streamer about these tools.
<div class="slide-key image-holder gallery-image-holder credit-image-wrap " data-post-url="https://www.bgr.com/1949514/netflix-welcomes-ai-originals-these-principles-respected/" data-post-title="Netflix Welcomes AI In Its Originals, As Long As These AI Principles Are Res
