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the prices of the iPhone 17 this year remain unchanged. The standard iPhone 17 still begins at $799. The Pro models of the iPhone 17 retain the same prices as their predecessors, with the exception that Apple has eliminated the 128GB storage option from the smaller Pro model. Additionally, the iPhone Air takes the place of the iPhone Plus model, but it is priced the same as the 256GB iPhone 16 Plus did last year. Nevertheless, the new iPhones are still high-priced devices. You can find better offers by trading in older smartphones, including former iPhone models.
You’ll encounter advertisements claiming you can save as much as $1,100 by trading in an iPhone 13 Pro or newer. Apple highlighted the trade-in savings at the iPhone 17 launch event a few weeks back. It appears these promotions have led some TikTok users to believe that the iPhone 13 Pro Max is the ultimate iPhone of all time, and Apple is currently attempting to persuade you to trade it for a newer iPhone 17 model. The conspiracy theory video below (via The Verge) garnered nearly 7 million views at the time of writing.
@motiv8_tray #newiphone <a title="iphone17" target="_blank" href="https://www.tiktok.com/tag/iphone17?