now part of Walmart) offers some of the most affordable TVs available, which might lead you to think they are a Chinese brand. Nonetheless, Vizio is an American enterprise, established in the U.S. in October 2002 in Fountain Valley, California. Since its inception, the company’s primary approach has been to provide budget-friendly TVs.
This is why, a few years after its founding, the company earned the title of the king of inexpensive TVs, and for many years, Vizio was the brand that offered the most value compared to its peers. Although it is no longer the leader in the value for money sector, some of the top budget TVs recommended by experts today come from Vizio. No matter the price range the company aims for, its televisions are generally competitive, particularly concerning pricing.
This raises the question: What makes Vizio TVs so affordable? How can it sell its televisions at such low prices compared to well-known brands like Samsung, LG, and Sony, even in the entry-level market? The answer lies in the company’s manufacturing, distribution, and data collection methods.
