For those who crave more Instagram experiences beyond their smartphones, a new application now provides the capability to browse Instagram on your smart TV or streaming device. In addition to Instagram launching an iPad app in September, Meta is now in the process of publicly testing an Instagram for TV application. However, as of now, there are several limitations, including the fact that the application is only compatible with Amazon Fire TVs and Fire TV Sticks.
Meta and Amazon have both confirmed that Instagram for TV is presently in testing phases in select regions. As of now, the application mainly targets Reels, which showcase short, user-created video content that already mimics channel surfing in various aspects. The Instagram for TV application organizes Reels into distinct channels that align with user interests—such as sports and music—and users can log into multiple accounts for convenient sharing. What’s more, the initial setup process is relatively straightforward.
While the application currently emphasizes Reels, Meta has intentions to roll out further features in the future. These will include options like using your smartphone as a remote for the app, sharing feeds with friends, exploring and navigating in various ways, and generally streamlining the process of discovering content from your favorite creators. Given the updates, it may be an ideal opportunity to take note that Instagram now permits you to reset your algorithm preferences.
How to begin with Instagram for TV
The new Instagram for TV application is accessible as of now, but remember that Meta is still in the testing phase, and there are a few important details to keep in mind. Currently, Instagram for TV is only offered in the U.S. for users of specific Amazon Fire TV devices. Reels will retain the same portrait orientation that users are accustomed to on their phones.
Here’s how to begin:
1. On your Fire TV, locate the Instagram app by selecting Find from the Main menu.
2. Choose the Instagram app.
3. Click either Get or the Shopping Cart icon.
4. After installation, log into your Instagram account.
5. From this point, the application provides search functionalities to help you start with Instagram Reels on your TV.
Users can also create an Instagram for TV account via the Settings and Activity menu within the mobile app. Once logged in, you will be able to explore creators, view profiles, check out reactions and comments, and more. Users can have up to five Instagram accounts signed into the TV application at a single time, and Meta guarantees that only PG-13 content is shown at the moment. For teens, Instagram for TV also enforces the same safety measures as the mobile app, including content moderation and usage restrictions. If you enjoy engaging with social media and meet the criteria, don’t hesitate to give this a try.
