WhatsApp is gearing up to introduce a new paid subscription called ‘WhatsApp Plus’ shortly, and it has just been activated in the Android beta of the app prior to an iOS release. Here are the specifics.
## WhatsApp Plus accessible for selected beta testers at approximately $2.99/month
Meta is increasingly looking to generate subscription income from its vast user base, and WhatsApp is part of that strategy.
Earlier this year, reports suggested that Facebook, Instagram, and WhatsApp would soon introduce paid subscription options. Last month, we witnessed the initial trials of a paid Instagram tier, and now WhatsApp seems to be the next in line.
WABetaInfo disclosed today that premium features associated with a new ‘WhatsApp Plus’ paid subscription have been made available for certain users in the latest Android app beta.
This rollout is currently a test, but there are expectations for a wider launch across iOS, Mac, and all other platforms.
Here are the fresh features that come with WhatsApp Plus, according to a screenshot:
– **Send exclusive stickers**
– **Modify your app’s theme**
– **Opt for a custom app icon**
– **Pin additional chats**
– **Access premium ringtones**
– **Enhance your chat lists**
At present, the subscription is priced at around $2.99/month—one example from a European user indicated €2.49 monthly.
No formal announcements have been made yet regarding the official release schedule, but today’s disclosure provides a solid understanding of what to anticipate from WhatsApp’s new subscription upon its official launch.
Are you keen on subscribing to WhatsApp Plus? Share your thoughts in the comments.