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In light of a report that Apple intends to lower iPhone Air production due to demand falling short of expectations, Nikkei Asia has released even more unsettling news regarding the popularity of the company’s slimmest device. The publication states that Apple is making significant cuts to its iPhone Air orders in response to the tepid reception of these devices in markets beyond China.
As the company reverts to “end of production” levels, Apple has positive updates concerning the iPhone 17 lineup, which continues to enjoy robust overall sales, maintaining its production estimate of 85 to 90 million units. It’s noteworthy that it has been a month since Apple launched the new iPhone models, and several configurations remain sold out in the U.S., the UK, France, Switzerland, China, and Japan.
Recent data reveals that Apple has boosted production orders for the standard iPhone 17 by 5 million units, while also increasing orders for the premium iPhone 17 Pro variants.
