Apple Reveals the 2025 Pride Edition Apple Watch Band and Complementary Digital Designs Ahead of Pride Month
To honor Pride Month, Apple has officially revealed its 2025 Pride Edition Apple Watch Sport Band, along with an eye-catching new watch face and lively wallpapers for iPhone and iPad. This annual offering perpetuates Apple’s enduring tradition of supporting and recognizing the LGBTQ+ community via design, visibility, and financial donations to advocacy groups.
Paying Homage to LGBTQ+ Identity and Uniqueness
This year’s Pride Edition Sport Band showcases a distinctive and colorful design that Apple describes as “a tapestry of rainbow stripes that differ in shape and size.” Each band is meticulously assembled from individual colorful stripes, which are compression-molded together. The outcome is a band where no two pieces are identical—representing the individuality and diversity of the LGBTQ+ community.
The band is offered in various sizes—40mm, 42mm, and 46mm—and is available in S/M and M/L lengths, ensuring a cozy fit for a diverse array of users. Priced at $49, it can be ordered immediately from Apple’s website and the Apple Store app. In-store availability begins next week.
Vibrant Watch Face and Wallpapers
Enhancing the new band is a complementary digital experience, featuring the new Pride Harmony watch face and animated wallpapers for iPhone and iPad. These digital designs are set to launch with the forthcoming iOS 18.5, iPadOS 18.5, and watchOS 11.5 software updates, which are expected to roll out as soon as next week.
The Pride Harmony watch face showcases striking, individual rainbow stripes that dynamically shift across the display to create large hour numerals when users lift their wrists. This interactive design not only amplifies the aesthetic appeal of the Apple Watch but also reinforces the message of unity through diversity.
On iPhone and iPad, the new Pride wallpapers provide a similarly captivating experience. The colors shift and reposition as users move, lock, or unlock their devices, creating a continually evolving visual tribute to Pride.
Apple’s Ongoing Support for LGBTQ+ Communities
Beyond its design, Apple’s Pride initiatives reflect a profound commitment to social responsibility. In its official press release, Apple highlighted its continuous financial backing for organizations that support LGBTQ+ communities globally. This includes advocacy organizations, health services, and educational projects aimed at fostering a more inclusive and equitable society.
In a time when some tech firms have reduced their public advocacy for social issues, Apple remains assertive and engaged. The company consistently weaves social values into its brand identity, even amidst changing political climates.
Where to Purchase
The 2025 Pride Edition Sport Band is currently available for purchase on Apple’s official website and through the Apple Store app. It will also be available at physical Apple Store locations starting next week. The band is compatible with all Apple Watch models and has a retail price of $49.
Concluding Thoughts
Apple’s 2025 Pride Collection represents more than just a vibrant accessory—it stands as a symbol of solidarity, a celebration of diversity, and a reminder of the strength of individuality. Through its thoughtful design and commitment to advocacy, Apple continues to set a high benchmark for corporate allyship during Pride Month and beyond.
For those wanting to express their support and celebrate Pride stylishly, the new Apple Watch band and digital designs provide a meaningful and beautiful way to do so.
