Nectar Social, a marketing operating system, raises $30M Series A led by Menlo.

Nectar Social, a marketing operating system, raises $30M Series A led by Menlo.

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Nectar Social, an AI-driven marketing platform, announced securing a $30 million Series A funding round led by Menlo Ventures and its Anthology Fund, alongside Anthropic. Exiting stealth mode last year, Nectar functions as an agentic operating system for marketers, employing autonomous AI agents to manage social activity, moderation, creator workflows, competitive intelligence, and commerce conversations. It partners with companies like Meta and Reddit to centralize data from various platforms. Founded by ex-Meta employees and sisters Misbah and Farah Uraizee, the company aims to expand and hire across AI, engineering, and market sectors. Clients include Liquid Death, Figma, and e.l.f Beauty, with additional investment from Gwyneth Paltrow’s Kinship Ventures, GV, and True Ventures.

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